Who Wants to Be a Millionaire
Arkadium, a leader in casual games for web and mobile platforms, was seeking to add a premium title to its roster.
Case Study: Bringing Who Wants to Be a Millionaire to the Web
Client: Arkadium
Industry: Digital Games & Entertainment
Project: HTML5 Game Development
License Holder: Sony Entertainment
The Challenge
Arkadium, a leader in casual games for web and mobile platforms, was seeking to add a premium title to its roster. The goal was to deliver a fully browser-based version of the world-renowned game show Who Wants to Be a Millionaire, under license from Sony Entertainment. The game needed to be:
- Lightweight, high-performance, and playable across devices
- Faithful to the TV show’s iconic format and branding
- Technically robust to support large-scale web distribution
- Built using HTML5 for broad compatibility and future-proofing
Our Solution
We developed the full HTML5 version of Who Wants to Be a Millionaire, replicating the signature gameplay experience with:
- Authentic visual design and audio in line with Sony’s brand guidelines
- Classic lifelines: 50:50, Phone a Friend, and Ask the Audience
- Progressive question structure with dynamically loaded content
- Leaderboards, timers, and scoring logic tailored to web players
Working under a global license from Sony, we ensured every element — from UI animations to music cues — met brand requirements. Our team handled:
- IP and asset approvals
- Compliance with licensing terms
- Secure delivery and integration for Arkadium’s platform
To ensure seamless performance across desktop, tablet, and mobile browsers, the game was built using cutting-edge HTML5 frameworks. We optimized for:
- Fast load times and responsive UI
- Cross-browser functionality (Chrome, Safari, Firefox, Edge)
- Low memory footprint for high accessibility
Results
The Who Wants to Be a Millionaire HTML5 game is now a featured title on Arkadium.com, available to millions of players worldwide. The launch was met with strong engagement and positive player feedback.
- High session times, driven by nostalgic brand appeal and interactive gameplay
- Robust technical performance across all major browsers and devices
- Seamless integration into Arkadium’s game portal
This project underscores SNAVEUK’s ability to deliver world-class licensed IP experiences, with a balance of technical precision and creative fidelity. From entertainment platforms to streaming services, we help brands bring globally recognised content to life — at scale.